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Knowledge · Mission & history

We are indyvit. Your supplement specialist from Switzerland.

Two founders, one problem: why are vitamins only sold as mass-produced goods? Out of that came the world's first tailor-made supplement – developed and produced in Switzerland.

Founded by two practitioners, not a corporation
World's first tailor-made supplement
Multi-award-winning, patent pending
We are indyvit.

Die Gründer

Two founders. Two perspectives. The same problem.

One came from the pharmaceutical world. The other stood in front of the supplement shelf and wondered: what do I actually need from all this? indyvit grew out of that question.

Philip Bienz

Philip Bienz

Co-founder

Stood in front of the vitamin shelf at the supermarket after surfing, yet again, and found nothing useful. That's when it became clear to him too: food supplements need a revolution.

Philipp Kirschbaum

Philipp Kirschbaum

Co-founder

Spent almost his entire career designing, marketing and selling food supplements for the pharmaceutical industry. As his doubts about mass production kept growing, the idea for indyvit was born.

Mission & history

Our story

From the idea in the supermarket to our own lab: who we are, what drives us and where we're headed.

2 Min. Lesezeit
In short
  • indyvit is a Swiss invention – the first tailor-made supplement.
  • Two founders, a team of freelance collaborators and production partners instead of a pharma group.
  • Our goal: in ten years, everyone will enjoy full freedom over their own supplements.
01

Our mission

Our mission is to create the perfect supplement for every individual – tailor-made, unique and precisely matched to their individual needs. For us, it's all about offering the best possible support for your body.

At heart, we're rebels. We don't like letting others decide about our body and our wellbeing. Until now, we didn't have that choice with supplements: pre-made blends with lots of ingredients we'd rather do without – and only in combinations that ignore our individual needs. We wanted to change that.

02

How it all began

indyvit is a Swiss invention – but not from one of the big pharma companies. Our team consists of two founders, a number of freelance collaborators and our production partners. That's why it took two full years to turn the idea into reality: the world's first tailor-made supplement.

Philipp spent almost his whole career designing, marketing and selling supplements for the pharma industry. As doubts about mass production kept growing, the idea was born. After a surf session, Philip once again stood in the supermarket in front of the vitamin shelf and found nothing worthwhile – for him too, it was clear that supplements needed a revolution.

How it all began
03

What drives us

Our passion for personalised nutrition drives us to create solutions based on the current state of research. Our team of experts from various fields works hand in hand to offer you a product that responds to your personal goals.

Every product that leaves our lab in Switzerland is one of a kind – carefully produced on demand. By now, you can freely combine over 80 ingredients. But we're far from finished: tell us which ingredients you'd like to see.

04

Where we're headed

Together, we're democratising the supplement industry. In ten years, we want everyone to enjoy full freedom over their own supplements – transparent, individual and in Swiss quality. Want to support us in that? Then start by mixing your own individual supplement. Or follow us on Instagram and Facebook.

However you remember our name, individual + vital = indyvit. Behind it are people who help you take charge of your own wellbeing.Philip Bienz & Philipp Kirschbaum, founders

Our principles

What we hold ourselves to

01

You are unique

We are individuals. Our supplements should be just as individual – nothing else works.

02

Transparency

We put the facts on the table and have no secrets. It's the only way you can fully trust us.

03

Quality

Only the best quality is good enough for your body. You should feel that in every one of our products.

04

Science

Thanks to science and research, we achieve more effective results for your wellbeing.

Patent pending.

The process behind every formula — from analysis to made-to-order production — has a worldwide patent pending. It has also won several awards.

The indyvit team receiving the Digital Commerce Award 2023

Next step

Join in – mix your own indyvit.

Every indyvit formula is made for you in Switzerland – only after you order. Choose your path: